Archive for the ‘Marketing & Advertising’ Category

Guide to Newspapers – Humor as insight

Making the point that you can use humor to 1. make a point, 2. stimulate a conversation or 3. make someone laugh. Enjoy April Fool’s Day!

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How To Design Like Apple

12 easy steps to follow in order to begin designing products like Apple. Some serious some not so serious – for you to decide which is which.

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HTC Android Gets an “F” in Branding

HTC Android Gets an “F” in Branding. It actually launched on the Home Shopping Network. I kid you not! Stupid is as stupid does.

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Do I love Android or do I hate AT&T?

How we phrase a question leads us to different insights and conclusions about products, markets, business plans and how we see things. You can ask: why do people love the iPhone? Or, you can ask: Do I love the Android? Do I hate AT&T? Do I hate Apple? With the new iPhone coming out and AT&T gouging it’s customers it’s time Sergey and Larry started asking: Why doesn’t anyone love me?

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Loic Le Meur states “Make Love Not War”

Commentary and insight into a statement made by Loic Le Meur, founder of seesmic, who stated during a recent presentation on social media that “social media is not a [marketing] campaign”. He’s right, marketing campaigns are more like war – they hit you between the eyes. Social media is more like love – you seek it out and fall in love. So what do you think? Love or War?

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16 Year Old Foresees The Death of Advertising

Daniel McVay, second place winner in the South Florida competition of the Network For Teaching Entrepreneurship says he doesn’t need an advertising budget because he’s going to get all his customers through word of mouth and social media. Roll forward 20 years with that thought and ask yourself: Is this the death of advertising?

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